اشتري Campaigning غلاف ورقي عادي في الامارات

Campaigning غلاف ورقي عادي

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مواصفات Campaigning غلاف ورقي عادي

الكاتب 1
Des Wilson
تنسيق الكتاب
غلاف ورقي عادي
اللغة
الإنجليزية
الناشر
Thorogood
تاريخ النشر
01/01/1995
وصف الكتاب
This is the definitive book on how to argue your case in the public or political arena. These days more and more people find themselves campaigning in an increasingly competitive environment. That means establishing clear and realistic objectives, aiming at the right target, and developing strategies, tactics and a programme of activities that will work. Campaigning is a practical guide based on a unique track-record of success, a must for everyone who has a case to argue and a will to win.
عن المؤلف
Des Wilson is Britain's best-known campaigner with a track record equal to anyone in the world. He began his campaigning career as the first director of Shelter, and built it into one of the country's most effective campaigning charities. In the 1980's he became a major figure in the environmental movement, as ITN environmentalist of the decade. He is now Director of Public Affairs with Burson-Marsteller, the world's largest public relations consultancy.
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