اشتري Complete MBA For Dummies (For Dummies (Business & Personal Finance)) في الامارات

Complete MBA For Dummies (For Dummies (Business & Personal Finance))

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مواصفات Complete MBA For Dummies (For Dummies (Business & Personal Finance))

الناشر
For Dummies
رقم الكتاب المعياري الدولي 13
9780470194294
رقم الكتاب المعياري الدولي 10
470194294
وصف الكتاب
Want to get an MBA? The Complete MBA For Dummies, 2 nd Edition, is the practical, plain-English guide that covers all the basics of a top-notch MBA program, helping you to navigate today's most innovative business strategies. From management to entrepreneurship to strategic planning, you'll understand the hottest trends and get the latest techniques for motivating employees, building global partnerships, managing risk, and manufacturing. This fun, easy-to-access guide is full of useful information, tips, and checklists that will help you lead, manage, or participate in any business at a high level of competence. You'll find out how to use databases to your advantage, recognize and reward your employees, analyze financial statements, and understand the challenges of strategic planning in a global business environment. You'll also learn the basic principals of accounting, get a grip on the concepts behind stocks and bonds, and find out how technology has revolutionized everything from manufacturing to marketing. Discover how to: Know and respond to your customers' needs Handle budgets and forecasts Recruit and retain top people Establish and run employee teams Use Sarbanes-Oxley to your company's advantage Negotiate with the best of them Build long-term relationships with clients Avoid common managerial mistakes Improve cash flow Market your products and services Make the most of your advertising dollar Once you know what an MBA knows, the sky's the limit. Read The Complete MBA For Dummies, 2 nd Edition, and watch your career take off!
عن المؤلف
Dr. Kathleen Allen directs the USC Marshall Center for Technology Commercialization and is the author of several books on entrepreneurship. Peter Economy has authored or co-authored several books including Consulting For Dummies. Read more
اللغة
English
الكاتب
Kathleen, Ph.D. Allen
Language
English
تاريخ النشر
2007
عدد الصفحات
432