Uncommon Sense Common Nonsense Reprint Edition غلاف ورقي عادي

Name: Uncommon Sense Common Nonsense Reprint Edition غلاف ورقي عادي
Brand: none
Price: 152 AED
Availability: InStock

السعر الحالي ,غير جيد

152.00درهم اماراتى

42.00

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الكاتب 1: Jules Goddard
تنسيق الكتاب: غلاف ورقي عادي
اللغة: الإنجليزية
رقم الطبعة: Reprint Edition
الناشر: Profile Books
تاريخ النشر: 41417
الكاتب 2: Tony Eccles
المراجعة التحريرية: Provocative, insightful, innovative and contrarian - with truths on every page -- Professor Lynda Gratton, London Business School This ground-breaking book s a joy to read -- Tom Robertson, Dean, The Wharton School, University of Pennsylvania Investing in new ideas is more fruitful than investing in market research. Goddard and Eccles understand this, pinpointing that an openness to making mistakes is often a better route to success than the goal of making money -- Sir James Dyson
عن المؤلف: Jules Goddard is a Fellow of the Centre for Management Development at London Business School, where he has taught competitive strategy and creative marketing for 30 years. He is also a Research Associate of the Management Lab at London Business School and was previously Gresham Professor of Commerce Tony Eccles is Visiting Professor of Strategic Management at Cass Business School, City University, having previously been Professor of Strategic Management at London Business School, In his career he has consulted with many international organisations and been a television presenter
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