Some of the most life-changing connections are made at events. But if you can’t design events, how can you change your world? The answer? This handbook will change the way you think about how events change the world you live in. It shows the way to re-design your world on one sheet of paper using the #EventCanvas.This book identifies the starting point of any event and outlines steps of how events come to life. It focuses on the DNA of specific aspects of events, and provides insight into how to observe and analyze events, understand stakeholders, and define behavioural changes required to deliver value. It also identifies the levers and mechanisms that influence such behavioural changes in event design.This handbook lays the foundation for creating a common language. A language that can be spoken and understood by those who know and those who don’t yet know the mechanics of events. It is a pragmatic approach for designing and creating events that matter.For more information about the #EventCanvas visit: www.eventcanvas.org/eventdesignhandbook
About the Author
Roel Frissen is entrepreneur, speaker, facilitator and event designer for corporations and associations. On a quest to create a common and visual language to ease the conversation between Event Planner and Event Owner, he created together with Ruud Janssen the #EventCanvas. Roel is the co-founder of EventCanvas.org Foundation and Event Model Generation -the event design consulting & training firm.Ruud Janssen is an international speaker, facilitator and designer of high stakes conferences & events. He helps organisations innovate by thinking differently based on functional, social and technological advancements using business and event model innovation. He created the #EventCanvas with Roel Frissen to enable teams to systematically design events that matter.Ruud is is the co-founder of EventCanvas.org Foundation and Event Model Generation -the event design consulting & training firm.Story Engagement Engineer Dennis Luijer believes in making thoughts visible by drawing them out into reality. His role in visualizing how events create value as an Industrial Designer, brings the narrative to life. “It‘s the connected way of the future and will end up bringing the world together! So get your pen out and start drawing some doors so others can come in and connect to your thinking.”