Googled - Paperback English by Ken Auletta - 1/4/2011

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Googled - Paperback English by Ken Auletta - 1/4/2011 Details

Description
Physical Features

ISBN 13: 9780753522431
ISBN 10: 753522438
Book Subtitle: The End of the World as We Know It
Publisher: Virgin Publishing
Editorial Review: "At last, a book about Google that does not require readers to get in touch with their inner geek. The most important company of the internet era, and the most controversial new media company for a generation has deserved a more accessible account for the general reader. In the hands of Ken Auletta, media writer for The New Yorker magazine, it gets one." Financial Times "Ken Auletta, one of America's best business journalists, has turned his attention on the firm, with particular reference to the challenges it faces ... superbly reported" -- John Lanchester Observer "This insightful book reinforces the need for old media ... brilliant" The Times "Compelling" The Economist "The story he is telling, and its ramifications, is a narrative which is shaping the era in which we live, and at a frightening pace" Telegraph
About the Author: Ken Auletta has written the Annals of Communications column for The New Yorker since 1992. He is the author of eight books, including THREE BLIND MICE: How the TV Networks Lost Their Way; GREED AND GLORY ON WALL STREET: The Fall of The House of Lehman; and WORLD WAR 3.0: Microsoft and Its Enemies. In naming him America's premier media critic, the Columbia Journalism Review said, "no other reporter has covered the new communications revolution as thoroughly as has Auletta." He lives in Manhattan with his wife and daughter.
Language: English
Format: Paperback
Author: Ken Auletta
Publication Date: 1/4/2011
Number of Pages: 432