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Wine Marketing And Sales Hardcover English by Janeen Olsen - 28-Aug-17 Details

About the Author
Paul Wagneris an instructor for Napa Valley College and the Culinary Institute of America. Paul formed Balzac Communications & Marketing in 1991. Paul is a regular columnist for"Vineyard & Winery Management"magazine and contributes to Allexperts website. He lives in Napa, California.Janeen Olsenis a Professor of Marketing at Sonoma State University. Her research on wine consumption, direct to consumer marketing and tasting room service has been published extensively in international business journals, and she lectures on those topics regularly. Janeen lives in Vallejo, California.Liz Thach(pronounced tosh ) is a management and wine business professor at Sonoma State University in the Wine Business Institute where she teaches in both the undergraduate and Wine MBA programs. Liz has published over 90 articles and 4 wine books, including"Wine: A Global Business." Liz lives on Sonoma Mountain."
Author 1
Janeen Olsen
Author 2
Liz Thach
Author 3
Paul Wagner
ISBN-10
1935879448
ISBN-13
9781935879442
Language
English
Number of Pages
416
Publication Date
28-Aug-17
Publisher
Wine Appreciation Guild