Herd printed_book_paperback english - 17/08/2009

Name: Herd printed_book_paperback english - 17/08/2009
Brand: none
Price: 71 AED
Availability: InStock

Current Price ,Not Good

71.00AED

30.00

Buy Now Noon Sellers

Lowest Price 30.00
Highest Price 77.90
Recent Price Raise 136.7%

Similar Products

The Vagrants printed_book_paperback english - 01/08/2009	75.55 AED +34%	Buy Now
Frugal Feasts printed_book_paperback english - 20/08/2009	38.55 AED +126%	Buy Now
Guitar Basics printed_book_paperback english - 27/08/2009	64.70 AED +20%	Buy Now
Brida printed_book_paperback english - 17/02/2009	40.00 AED -20%	Buy Now
Toriko: 17 printed_book_paperback english - 06/08/2013	97.00 AED +92%	Buy Now
The Enemy at the Gate printed_book_paperback english - 31/08/2009	110.40 AED +17%	Buy Now
Madoff With the Money printed_book_hardback english - 17/08/2009	108.00 AED +134%	Buy Now
Superhero Phonics Readers printed_book_paperback english - 25/08/2009	35.35 AED	Buy Now

Herd printed_book_paperback english - 17/08/2009 Details

Description
Physical Features

ISBN 13: 9780470744598
ISBN 10: 470744596
Book Subtitle: How to Change Mass Behaviour by Harnessing Our True Nature
Publisher: Wiley
Editorial Review: The PM's advisers would do well to consult the work of Mark Earls, whose book, Herd , explores the extent to which "the physics of mass behaviour" are governed by imitation more often than ideological purpose' Matthew D'Ancona, Evening Standard 'As the riots spread throughout London and the rest of the country, I grabbed for my edition of Herd to see what it held to explain behaviour such as this. Author Mark Earls talks about how people's behaviour can be influenced by a "system that is primed"' Research
About the Author: Mark Earls is one of the leading thinkers about brands, marketing and mass behaviour. He has held senior positions in some of the largest and most influential communications companies in the world – his last job was as chair of Ogilvy’s Global Planning Council, prior to which he was Planning Director at the revolutionary St. Luke’s Communications in London. His written work has regularly won awards from his peers and is considered by many to be amongst the most influential being written about consumer and mass behaviour today. His first book, Welcome to the Creative Age, was widely read and discussed and has been translated into several languages. HERD has received recognition and praise in a number of fields and Mark has travelled extensively to talk about HERD with audiences drawn from both the business and the public sector. Mark lives in North London but would rather be watching cricket or fishing, ideally somewhere sunny.
Language: English
Format: Paperback
Author: Mark Earls
Edition Number: 1
Publication Date: 17/08/2009
Number of Pages: 424